Lovers Stores
With over 40 years of experience, Lovers has been a pioneering force in the sex-positive and sexual wellness movement since its founding in 1981 by Phyllis Heppenstall. In an era when women faced numerous challenges in entrepreneurship and the male-dominated sex toy industry, Phyllis fearlessly carved her own path, establishing something truly remarkable.
Following in Phyllis’s footsteps, Lovers remains committed to her mission of empowerment, education, and inspiration for individuals of all backgrounds to explore their pleasure potential. Whether through our stores or online platforms, we strive to create spaces that uplift and support personal journeys.
41 Stores across five states
Lovers’ history dates back to its inception by Phyllis and her daughter Kris Butt, with the first three stores opening near Seattle in rapid succession. Over the years, Lovers has expanded its reach, acquiring chains in Los Angeles, Texas, and Tennessee, evolving into an omni-channel business with 41 stores across five states and a robust digital presence.
At Lovers, inclusivity is at the core of our values. We celebrate diversity and strive to serve people of all backgrounds, orientations, and identities. Our purpose is to provide accurate information, guidance, and high-quality products that cater to diverse interests and needs in the realm of sexual pleasure.
Respect is Fundamental
We promote a culture of sex positivity, advocating for body acceptance, and consent in every sexual experience. Respect and empowerment are fundamental to our brand, guiding our interactions with customers and employees alike.
Through education, advocacy, and transparency, Lovers aims to lead the conversation on sex positivity and pleasure-based activism. We believe that pleasure is for everybody and every body, and we are committed to fostering a judgment-free environment both online and in our physical stores.
Explore Sexuality
As we continue to evolve and grow, Lovers remains dedicated to empowering individuals to explore and embrace their sexuality in healthy, consensual ways. Our goal is to create a world where everyone can experience pleasure as an essential component of overall well-being and fulfillment.
Twitter: https://twitter.com/LoversStores
