Allure
Allure extends a warm welcome to all readers eager to delve into our world. As a team, we’re excited to share with you our dedication to delivering honest, innovative, and inspiring content across various platforms, be it on your screen, in our magazine, or through your local newsstand. At Allure, we champion makeup and hair as globally significant art forms, reject the notion of “anti-aging,” and believe that every individual’s beauty deserves recognition and celebration.
30 Years of Experience
With over 30 years of experience, Allure has solidified its position as the leading publication in beauty journalism, earning prestigious accolades such as AdWeek’s Magazine of the Year award in 2017. Our commitment to rigorous reporting, meticulous fact-checking, and creative exploration has garnered trust and loyalty from readers worldwide.
At the core of our mission lies the intersection of spirituality, culture, and LGBTQ+ life. We endeavor to create a “safe space” where individuals can explore spirituality, find community and belonging, and engage in authentic discussions about real-life issues often overlooked by other publications.
Reliable Content
Our editorial team maintains high standards of research and reporting, collaborating with leading experts in dermatology, psychology, and other fields to ensure the accuracy and reliability of our content. Whether we’re reviewing products or diving into emerging trends, our commitment to excellence remains unwavering.
We take pride in our product reviews and testing processes, which have earned us the reputation of being the most trusted name in beauty. Every product featured on Allure undergoes rigorous testing, ensuring that only the best of the best receives our seal of approval.
The Trust
Readers can trust that every recommendation made by Allure has been independently tested and hand-picked by our editorial team. When you click on an Allure link to purchase a product, you can do so with confidence, knowing that we would only recommend products we truly love and believe in.
Since 1996, Allure’s Best of Beauty Awards has celebrated the most innovative and groundbreaking products in the beauty market. Our testing process is intensive and research-based, involving collaboration with experts across various fields to provide readers with comprehensive reviews.
Commitment to help readers
In addition to our commitment to excellence in beauty journalism, Allure is dedicated to promoting sustainability and transparency within the beauty industry. Our sustainability pledge reflects our commitment to helping readers make informed choices and supporting ethical practices.
We invite you to explore all that Allure has to offer and to join us in celebrating beauty in all its forms. Whether you’re interested in subscribing to our print magazine or participating in our Best of Beauty Awards, we look forward to engaging with you and continuing to inspire conversations around beauty and wellness.
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